Rachel Appel / Designer & Art Director
Rachel Appel
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Maxwell

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Creative Strategy, Website Design & Investor Deck

Maxwell is a personalized skincare line for men. With their first bottles in hand, Maxwell needed a website that echoed the confident, clean, and relatable brand soon to launch.

For this project, I developed the color palette, expanded on the design patterns, and carefully edited custom and stock photography to to bring the site together.

 
 
 
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